Lyle Burns
Convergence: The Impact of Building Across Digital and Physical Worlds
Where We’ve Been, Where We’re At The internet fundamentally changed the world and how people interact by bringing forth previously...
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Lyle Burns
Jan 26, 20215 min read
Action Bronson: A Case Study on Building a Multi-Dimensional Brand
Action Bronson has built a multi-dimensional brand that crosses many audiences, reaches multiple niches, and opens the door for a variety...
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Lyle Burns
May 11, 20209 min read
Artists and Business are Using Nostalgia Because It Works
They say absence makes the heart grow fonder. This could be a simple explanation for the recreation and infusion of past trends and...
300 views0 comments
Lyle Burns
May 10, 20207 min read
Sensory Appeal Creates One of a Kind Experiences
Sensory appeal can be a key element in creating an influential brand and having an influential experience. Food and music often tend to...
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Lyle Burns
May 10, 20208 min read
Art in the Rollout: One Size Doesn't Fit All
The way fans are consuming music in the streaming era is constantly changing and because of that, artists are constantly changing how...
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Lyle Burns
May 10, 20207 min read
What Makes A Superstar? From Niche to Mainstream
What makes a superstar? That’s a question that runs through the heads of both the public and artists. How does someone make that jump?...
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